Drake is joining other celebrities in investing in health and wellness companies.
The rapper will be investing in MatchaBar, a family run business that delivers matcha beverages in a variety of forms.
The Brooklyn-based café is planning on launching a new bottled matcha beverage, “Better Energy”, with Whole Foods in September.
According to editors at Esquire magazine, the Grammy Award winning star is a key investor in the brand which has recently opened a new location in Los Angeles.
CEO Graham Fortgang, who co-founded the company with his brother Max, revealed the 30-year-old is one of the company’s main investors.
“Max and I are really thrilled about Drake’s involvement, inspired by his hustle and what he’s done in the music world,” Fortgang told Esquire. “So to have someone like him invest in our brand, we’re really humbled by his decision to get behind our ‘Better Energy’ platform.”
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Matcha is finely ground powder of specially grown and processed green tea leaves which has been know to boost metabolism and burns calories.